🔗 Share this article The Fresh Identity for the UK's National Rail Body is Revealed. The government has presented the visual identity for GBR, constituting a key stride in its plans to take the railways back into state hands. An Patriotic Colour Scheme and Familiar Symbol The new design features a Union Flag-inspired design to represent the national flag and will be rolled out on GBR trains, at railway stations, and across its website and app. Interestingly, the logo is the recognisable double-arrow design presently used by National Rail and previously introduced in the 1960s for British Rail. The iconic twin-arrow logo was formerly used by the state-owned British Rail. A Introduction Strategy The implementation of the design, which was developed by the department, is scheduled to take place gradually. Commuters are expected to begin seeing the newly-branded trains throughout the UK rail network from spring next year. Throughout the month of December, the branding will be displayed at prominent railway stations, such as London Bridge. A Journey to Public Ownership The legislation, which will enable the creation of GBR, is presently moving through the Parliament. The administration has stated it is renationalising the railways so the system is "owned by the people, delivering for the passengers, not for corporate interests." GBR will bring the running of train services and tracks and signals under a single organisation. The government has stated it will combine seventeen different bodies and "eliminate the problematic red tape and lack of accountability that has long affected the railways." Digital Services and Existing Public Control The rollout of Great British Railways will also feature a comprehensive mobile application, which will let users to see schedules and book tickets absent booking fees. Passengers with disabilities users will also be able to use the application to book support. A mock up of what the GBR app might appear. Multiple train companies had already been taken into public control under the previous government, including TPE. There are currently seven train operators now in public control, representing about a one-third of rail travel. In the past year, Greater Anglia have been nationalised, with more likely to be added in the coming years. Official and Sector Comments "The new design is not simply a new logo," stated the Transport Secretary. It represents "a fresh start, leaving behind the issues of the previous system and focused completely on delivering a genuine public service." Industry figures have responded positively to the pledge to improving services. "We will carry on to collaborate with all stakeholders to facilitate a seamless transition to the new system," a senior figure noted.